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25AM

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Neue Haas Grotesk
Dico Mono Slab
hello@25am
25am is a social media manager & content creator. Active mostly in the cultural sector, they have a refined, curated vision of how a brand should communicate.

The identity is based on the use of analog management methods for an intrisically digital job. Embracing physicality in a numerical age. Pen & paper… to write a post.

The iconic Neue Haas embodies the contemporary aspect of today’s digital world and, in contrast, Dico Mono reflects a more physical, analog realm.